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Who We Are
Born in the Ring.
Built for Everyone.
Hithard Fitness was founded in 2016 by former professional boxer Marcus Rivera with one mission: make world-class boxing and fitness training accessible to anyone who wants to push their limits.
What started as a small 2,000 sq ft boxing club has grown into a 12,000 sq ft premium training facility with state-of-the-art equipment, certified coaches, and a community that holds each other accountable.
We don't care if you've never thrown a punch in your life or if you're preparing for your first amateur bout — we train everybody. Because the discipline, focus, and grit boxing demands will change more than your body. It'll change how you see yourself.
What Drives Us
Mission & Values
Every decision we make comes back to these core principles.
Relentless Drive
We push past comfortable every single day. Mediocrity has no home here.
Uncompromising Integrity
Honest coaching. Transparent pricing. No BS —
just results.
Community First
We win as a team. The person next to you is your greatest training partner.
Excellence in All Things
From facility cleanliness to coaching quality — we hold ourselves to the highest standard.
Inclusive Environment
All bodies. All backgrounds. All levels. Everyone is welcome and valued here.
Mind-Body Growth
Physical transformation is the byproduct. Mental resilience is the real product.
The Coaching Staff
Expert Coaches, Real Experience
Head Boxing Coach · 15+ Years Pro Experience
MANNY PAQUIO
Manny Pacquiao – Former 8-division world champion with a 62-8-2 pro record. WBC, WBA, IBF, and WBO titleholder, and the only boxer in history to win world titles across four different decades.
Strength & Conditioning Specialist · CSCS Certified
David Laid
Olympic-level conditioning coach who has trained pro fighters and MMA athletes competing at the highest levels.
Personal Trainer · Nutrition Coach · NASM Certified
Pamela Reif
Specializes in body transformation, sports nutrition, and injury-prevention programming. 200+ clients coached.
HIIT & Group Fitness Coach · CrossFit L3
ISHOWSPEED
Energetic group coach with a background in competitive CrossFit and a passion for making hard work addictive.
The Facility
World-Class Environment
12,000 sq ft of purpose-built training space — rings, bags, turf, weights, and more.